Protect Your Domain Reputation

Why Domain Reputation Matters

Your domain is your digital identity:

• Email deliverability - Reach customer inboxes
• Brand trust - Customers recognize your domain
• Search rankings - SEO depends on reputation
• Security perception - SSL and authentication signals

When attackers abuse your domain, everything suffers.

Threats to Domain Reputation

Email Spoofing

Attackers send emails that appear from your domain:

• Phishing your customers
• Scam messages using your brand
• Your domain gets blacklisted

Typosquatting

Similar domains registered for malicious use:

• yourstore.com → yourstorre.com
• yourstore.com → yourstore.co
• Confuse customers, steal sales

Domain Impersonation

Clone sites on similar domains:

• Look exactly like your store
• Steal customer credentials
• Damage your reputation

SSL Issues

Certificate problems affect trust:

• Expired certificates
• Misconfiguration
• Security warnings

Protection with SecurEcommerce

Email Security Monitoring

Monitor your email authentication:

SPF Validation

• Ensures only authorized servers send email
• Prevents basic spoofing

DKIM Checking

• Cryptographic email signing
• Proves email authenticity

DMARC Monitoring

• Policy enforcement
• Reports on spoofing attempts
• Tells receivers what to do with failures

Clone Detection

Find domain impersonation:

Typosquat Scanning

• DNSTwist checks for similar domains
• Alerts on suspicious registrations
• Risk scoring for threats

Canary Tokens

• Detect when your content is copied
• Alert on clone activation
• Prove impersonation

SSL Monitoring

Keep certificates healthy:

• Expiration alerts
• Configuration checking
• Security issue detection

Implementation

Set Up Email Protection

1. Open SecurEcommerce
2. Go to Email Security
3. Add your domain
4. View authentication status
5. Follow recommendations

Enable Clone Detection

1. Navigate to Clone Detection
2. Enable typosquat scanning
3. Configure alert thresholds
4. Set up canary tokens

SSL Monitoring

1. Go to SSL Monitoring
2. Add your domain(s)
3. Configure expiration alerts
4. Review current status

Email Authentication Setup

If you don’t have proper authentication:

SPF Record

Add to DNS:

v=spf1 include:_spf.google.com include:shops.shopify.com -all

(Adjust for your email providers)

DKIM

• Enable in your email provider
• Add DNS records they provide
• Verify with SecurEcommerce

DMARC

Start with monitoring:

v=DMARC1; p=none; rua=mailto:dmarc@yourdomain.com

Progress to enforcement once clean.

Responding to Threats

If Email Is Being Spoofed

1. Check DMARC reports
2. Strengthen authentication
3. Move to p=reject policy
4. Alert customers if needed

If Domain Is Typosquatted

1. Document the impersonation
2. Contact the registrar
3. File UDRP complaint if needed
4. Warn customers

If Cloned

1. Document everything
2. Issue takedown requests
3. Contact hosting provider
4. Consider legal action

Ongoing Monitoring

Domain protection requires continuous attention:

• Daily - Check for new alerts
• Weekly - Review email reports
• Monthly - Full security audit
• Quarterly - Update authentication records